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What’s the point of a Point of Sale system?


Retail outlets, restaurants and other fast-paced B2C enterprises share the common business trait of receiving many payments over the course of a day. Sometimes big amounts, sometimes small, but always a high transaction volume and always worth tracking. 

Using a point of sale system, or POS, is the way to do this effectively. A POS is the platform by which your customer makes a payment for your product or service. Simply put, every time a customer makes a purchase at your store, they're completing a 'point of sale' transaction.

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paperless-office

Do you want your business to be known as a modern and environmentally friendly organisation? Are you still printing out copious sheets of paper … and filing … and storing … and reprinting when needed? If so, there is a better way.

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There has been a lot of talk about Self-Managed Super Funds in recent years. You will have noticed there has been mixed media coverage about whether SMSFs are a good choice for managing the average person's superannuation.

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Remember Walkmans? And later, portable CD music players? And VHS video players? And fax machines? 

These were all once considered the very latest in technology but are now obsolete. 

Times sure change. 

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It's no secret that a slowdown or contraction in economic activities happens from time to time. 

Many business owners reading this will have experienced the Global Financial Crisis and/or the COVID-19 outbreak. 

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A cash flow forecast is a plan that shows how much money a business expects to receive in and pay out over a given period of time.

If a business runs out of cash and is not able to meet its obligations such as paying suppliers, creditors and staff, it will become insolvent. It is never an excuse for management to claim that they didn't see a cash flow crisis coming.

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With organisations around the world looking for more effective ways to work remotely and keep their teams connected, the spotlight has fallen on web meeting tools to provide an edge for companies.

Most readers will already be familiar with at least some of these tools. The COVID-19 pandemic forced many businesses that previously operated entirely with on-site teams to look at remote work options to remain productive.

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Telecommuting, teleworking, working from home, mobile work, remote work, flexible workplace… whatever you want to call it, it amounts to the same thing.

No chats about last night's match at the watercooler. No comparing notes about the movie you watched. And no after-work drinks.

Just the work, I'm afraid.

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We've seen plenty of spectacular social media fails from large corporations over the years – from McDonald's accidentally (or deliberately, some have argued) tweeting placeholder text, to the social media planner for Britain's HMV using the company's Twitter account to live-tweet the sacking of over 60 employees. There was Donald Trump's 'covfefe' tweet, and that Adidas email subject line, 'Congrats, you survived the Boston marathon!', which instantly became fodder for the masses on Twitter. 

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So, you're thinking about using a marketing calendar for your business but you're not sure if it's worth the effort or how exactly to go about it. 


Let's clear something up right off the bat: you DEFINITELY need a marketing calendar. No matter what business you're in or how small it is, you need to market it and – if you're serious about getting results – you should market with a plan.

What's a marketing calendar?

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